Grandson of Tobacco Company Founder Speaks Out Against Smoking
WMBF NBC, WPDE ABC, WBTW CBS, The Sun News, WRNN-FM 99, The Digitel, Sun News editorial by Patrick Reynolds
January 18, 2012, Myrtle Beach, SC
Tobacco Heir: Quit Tips for New Year's Resolutions
UPI Wire story, January 6, 2012
WJR Talk Radio, Detroit, January 5, 2012
Anti-smoking activist rallies elves for Santa
America's newswires, Tell It to Al, December 14, 2011
Related TV segments: Fox National News, MSNBC Interview December 4, 2011 and Fox News, December 5
Tobacco Heir Still Battling His Legacy
Feature article in the Dow Jones Newswire, December 13, 2011
Picked up by The Wall Street Journal Market Watch
and The Denver Post
Graphic photos on cigarette packs aid public health
Editorial, The Toledo Blade, Toledo, OH, November 21, 2011
..."These large graphic warnings do three things," Patrick Reynolds said. "They inform consumers about the risk, they motivate smokers to stop, and they discourage kids and former smokers from starting the habit." Some 43 countries already require graphic warnings on cigarette packages, he pointed out. "It's time the United States did, too."
Great American Smokeout Day
AP Broadcast Radio Briefs, CBS Radio Network, CNN Radio
November 17, 2011
Reynolds: "If you've tried to quit smoking before and failed, take comfort in the fact that most smokers fail several times before they stop successfully. Don't get the idea I can't quit. Understand it's part of the normal journey to becoming a non-smoker. Second, get help. Get in a good program like the NCI's 1-800-QUITNOW or..."
Scion of Reynolds Tobacco Empire Speaks Out Against Smoking
Editorial: Up In Smoke?
Litchfield County Times, Litchfield, CT, November 9, 2011
Judge blocks FDA mandated graphic images on cigarette packages
AP Broadcast, CBS Radio News, Al Jazeera English
November 8, 2011
Newsletter
National Center for Prevention Research and Solutions
November 1, 2011
Cain ad with smoking Chief of Staff rasies questions
The Hill, Washington, DC, October 25, 2011
New York Daily News, October 30, 2011
A campaign video featuring Herman Cain’s chief of staff smoking a cigarette spread virally Tuesday... “I’m dismayed to see a presidential candidate, in his advertising, depicting smoking,” said Patrick Reynolds, founder of the Foundation for a Smokefree America and a grandson of tobacco magnate R.J. Reynolds. “Children at home are seeing that on television, and it sets a bad example for kids. It’s irresponsible.”

Reynolds to Kewanee teens: Big Tobacco targeting you
Star Courier (front page), Kewanee, IL, WKEI 1450AM-104.3FM, October 14, 2011, Advance article
Grandson of tobacco giant speaks out against smoking
YNN-TV Central NY, News 7 Syracuse, NY
Child exposed to second-hand smoke moved to foster care
KTRH AM 740 News, Houston, Texas, September 28, 2011
Should smoking be banned from public parks?
Detroit talk radio, September 14, 2011
New Gallup poll: One in four look down on smokers
USA Today, September 8, 2011 (also ran in Detroit Free Press, others)
"Just because someone has already failed once, twice or more doesn't mean they can't be successful the next time. We know that now," says Patrick Reynolds, who in 1989 started the non-profit Foundation for a Smokefree America. "Failed attempts are part of the normal journey toward becoming a non-smoker." Reynolds is the grandson of cigarette company founder R.J Reynolds and a former smoker who's spent more than two decades taking the tobacco companies to task, amassing information about the ill effects of smoking, connecting with the best scientific experts, speaking to audiences worldwide — especially school kids — and sharing much of his accumulated knowledge on his website, TobaccoFree.org.
R.J. Reynolds' grandson speaks at 6 middle schools and health fair against tobacco
The Goshen News, The News Sun (front page), NBC WNBU TV, FOX 28 TV (South Bend, IN), Elkhart Truth, La Grange Standard
August 24-27, 2011, Goshen, IN
Seven tobacco companies sue FDA over mandated graphic warning labels on 50% of the front and back of cigarette packs
Reuters wire; CBS Radio Network
August 16, 2011
Big Tobacco Has Trimmed Billions from Advertising Campaigns
DailyFinance.com, AOL Money and Finance, July 29, 2011
DARE sponsors tobacco mogul grandson's talks against smoking
TV13 Orlando (text version), The Orlando Sentinel, The Daily Commerical (Front page with photo), 105.9 FM Orlando, 102 FM Orlando & two other stations
July 14, 2011, Lake County, FL
FDA's graphic new warnings on tobacco products
Al Jazeera English, WLW Talk radio Cincinatti, Host: Sloanie & Tracy,
WLW Cincinatti, Host: Amazon, WWL870AM New Orleans
June 21-23, 2011
"The FDA's graphic new cigarette warning labels are a major landmark in the fight against tobacco in the US. The labels are required on 50% of the front and back of all cigarette packs starting in September, 2012. The United States joins 43 other countries that already require similar labels..."
World No Tobacco Day 2011
CBS News Radio Network, KNX News Los Angeles, Chinese News, Telemundo - May 31, 2011
Verbal Battle in the War on Smoking
NYC's latest ban on outdoor smoking
NBC New York, May 24, 2011
Cig-Sucking WWE Star SMOKED by TobActivist
TMZ, April 19, 2011
Turning on Tobacco
Front page feature, The Herald-Palladium, serving Southwest Michigan
Sunday, April 10, 2011
The Other Side of Tobacco Road
Profile, South Bend (IN) Tribune, April 8, 2011
Grandson of Tobacco Magnate Speaks to Local Kids About Smoking
NPR Ozarks, Springfield MO, April 8, 2011
Manner of Man Magazine
Interview, April 6, 2011
TV Debate: Big Tobacco Goes Global
Al Jazeera English, Riz Khan Show, January 5, 2011
Global rise of anti-smoking campaigns
Kommersant Business Daily
Moscow, Russia, November 23, 2010
Jordan Hospital bringing an unlikely guest to Plymouth
Plymouth MA, November 24, 2010
Boston Globe, WBZ-AM Jordan Rich Show,
WATD-FM Boston, Old Colony Memorial,
PDF of Cape Cod Times, Old Colony Memorial, Boston Globe
His name says 'tobacco'
His message: Don't do it
Napa Valley Register, Napa CA, November 18, 2010
Grapes and Raisins, Napa Valley Register Editorial Page
Wall Street Journal
Photos of the Day, November 18
FDA Proposes Graphic Cigarette Warning Labels
Associated Press, November 10, 2010
Grandson of Tobacco Magnate
Campaigns Against Smoking
Reporter-News, Abilene TX, November 10, 2010
Talks also covered by Abilene TV news
Three Tobacco Companies Sue New York City
Contesting mandated anti-smoking ads at points of sale
MSNBC Debate with Patrick Reynolds, October 14, 2010
Salt Lake Tribune, Al Hartmann

Coverage of live talk at a middle school
Salt Lake City, UT, October 11, 2010
Salt Lake City Tribune, Deseret News
KSL NBC TV, Fox TV 13, Howard Stern (Sirius)
& other Fox and NBC affiliates
RJ Reynolds' Grandson to speak at two high schools
Pawhuska (OK) Journal-Capital, September 4, 2010
Smokers Unfazed by 10 cent Tobacco Tax Hike Threat
Pittsburgh Post Gazette, June 10, 2010
Motivational talks to youth and adults
Sponsor: Sheppard Pratt Hospital
WBAL NBC TV, WABC ABC TV
Baltimore, MD, April 29, 2010
General Electric Bans Smoking Worldwide
CNBC, The Call, March 5, 2010
A Crusade to Snuff Out Smoking
R.J. Reynolds heir tries to undo legacy of damage
Chicago Tribune, February 24, 2010
Grandson of tobacco empire speaks out against legacy
Chicago Tribune, Evanston, IL, February 23, 2010
Gossip Girl Star, 15, Criticized for Smoking
US Magazine,
February 1, 2010
Smoker's Stress
MSN.com
Reynolds Scion Tells Kids the Truth about Tobacco
Blue Planet, Green Living, December 7, 2009
A detailed description of Patrick Reynolds'
motivational talks to teens.
Jay Thomas Show
Sirius Radio, November 30, 2009
Should smoking be made illegal?
MSNBC, Host: Dr. Nancy Snyderman
October 15, 2009, 12:15pm EST
Guest: Patrick Reynolds
Obama Signs Bill for FDA Regulation of Tobacco
Various outlets,
Fox News Channel - Obama Signs Bill for FDA Regulation,
KCBS TV Los Angeles,
Photo History of the RJ Reynolds Family (text in Russian)
The Grandson Patrick Reynolds' Anti-Smoking Crusade
Karavan Stories / 7 Days Magazine, Moscow, Russia
June, 2009
(6.7 MB or 55MB file in Acrobat)
Cigarette Makers Lose Appeal in Landmark Case
Federal government's suit will be appealed to Supreme Court
CNN Radio Network May 22, 2009
RJ Reynolds' grandson helps launch
Greek Health Ministry's Anti-Smoking Campaign
Athens, Greece, April 28, 2009 - May 2, 2009
SKAI-TV, To Vima Magazine, Ta Nea, Kathimerini Sunday Magazine , Kathimerini News, The Economist, Vita Magazine, Eleftheroptypia, MediaVoi, Naftemporiki, Iatronet, Top98FM, Costas, AnaWeb

KATHAMERINI wire service: The speech by Patrick Reynolds caused a sensation at the conference. He has been involved in an anti-smoking campaign in the US for decades.
Da Nea (The News): ...Besides what he has done in the US, Patrick Reynolds is now starting an international campaign. He hopes his visit to Greece will open doors to go to China, Russia, Turkey, the Middle East, and other countries where smoking rates are high.
The two videos below aired on 14 global satellite feeds and 22 cable networks (IPTV Cable), and are each subtitled in 16 languages, through Supreme Master TV
The Truth About Tobacco
Patrick Reynolds' live talk to teens
June, 2009 - 36 minutes
Interview with Patrick Reynolds
May, 2009
61 Cent Federal Tobacco Tax Starts Today
Associated Press Broadcast Radio,
CBS Radio Network, National Public Radio, Times Daily
April 1, 2009
Smoking Laws Spreading, FDA Will
Regulate Tobacco
Radio France Internationale
Libération, Marianne
March 16, 2009
Secondhand smoke a downer for mood as well as lungs
USA Today, March 6, 2009
New electronic cigarette substitute
Laguna Beach (CA) Independent
February 13, 2009
Supreme Court OK's Lawsuits
Against Claims
&Light
AP Broadcast Briefs, Public Radio Los Angeles
December 15, 2008
Obama would show leadership to smokers if he quits
Associate Press, December 8th, 2008
Great American Smokeout Day
November 20, 2008
CBS Radio News, ABC 6 TV WJBF, Sirius Radio
WGST Talk Radio Atlanta, Augusta (GA) Chronicle
TradingMarkets.com, WAGT NBC TV
Milton(GA)Herald, Augusta Chronicle follow-up
Augusta Chronicle Editorial
R.J. Reynolds’ grandson warns students
about the danger of Tobacco addiction
The Observer (front page)
La Grande OR, October 21, 2008

The
Bloomberg and Gates Foundations jointly give $500 million to fight smoking in poorer nations. Guest Patrick Reynolds applauds the focus on nations where smoking rates are highest, and talks about his plans to tour in China, India, Russia, and the Middle East.
Thank You for Not Smoking
The Palm Beach Post (FL), April 19, 2008
"To date, 24 states have already passed laws banning smoking from all bars and restaurants statewide, and 22 of them did so in the last six years," said Patrick Reynolds, president of The Foundation for a Smokefree America, a nonprofit group founded in 1989. "We are at the tipping point now."
RJ Reynolds' Grandson Motivates Youth in Ashland
Ashland (OH) Times Gazette, April 8, 2008
"If I could give you one message today, it would be that cigarettes are addicting. Once you start, it's almost impossible to stop," said Reynolds.
"The best thing we can possibly do is try to prevent kids from starting," said Samaritan Hospital CEO Danny Boggs at a meet and greet after Reynolds' presentation.
During his speech, Reynolds gave students what he called "an initiation into adulthood." He told them life is difficult... But Reynolds urged students to deal with the pain, not avoid it.
"Don't run off to drugs or alcohol or cigarettes..." said Reynolds.
He said to stay with the pain and talk to someone about it, because those who are isolated carry the weight of their pain. "Together, we will solve all the problems life throws at us," Reynolds said.
When asked, many students said their parents smoke. Reynolds invited two students to the front of the auditorium to role play a conversation.
Feelings accounted for the bulk of Reynolds' talk. He asked students how they feel, knowing tobacco companies target kids, to which one boy yelled, "I don't like it!"
He showed pictures of what tobacco ads would look like if they told the truth. One showed Joe Camel reinvented as Joe Chemo, laying in a hospital bed.
Tobacco Controls Spreading, Anti-Smoking Groups Say
CNS News, March 11, 2007
Norwalk, Ashland, Bellevue, Willard, and Clyde OH
February 11 - 13, 2008
WFMD TV, Norwalk Reflector, Central Ohio News Messenger
...Patrick Reynolds was sponsored by the Bellevue Hospital, Fisher -Titus Medical Center, and Mercy-Willard Hospital Foundation. He was touring area schools and was slated to speak to about 2,000 youths in Huron and Sandusky Counties within two days....
Alexandria, Louisiana, Jan 9-11, 2008
ABC 31 News,
1/9/2008
KALB (NBC) News Channel 5, Live at Noon 1/9/2008
The Town Talk, Alexandria, LA:
Grandson of RJ Reynolds tells Cenla to kick the habit 1/10/08
Local students rally to be smoke-free 1/11/2008
‘Get Healthy Cenla’ initiative launches Wednesday 1/9/2008
Tobacco heir criticizes tobacco
Imperial Valley (CA) Press, October 23, 2007
Raising Tobacco Taxes to Pay for S-CHIP
CNS News, October 18, 2007
Patrick Reynolds...endorsed SCHIP and contended that the additional tobacco taxes could potentially save billions of dollars in healthcare costs every year by discouraging smoking....
Big Tobacco Gives Ticket to Oblivion
Toledo (OH) Blade, Oct 15, 2007
I got to know Patrick Reynolds during the smoking ban campaign here in Ohio last year. He wrote a Saturday Essay for The Blade, he appeared on The Editors television program, and he traveled Ohio as a truth-teller in the face of the tobacco industry's lavishly funded campaign of misinformation. Fortunately, Ohioans knew whom to believe....
Smoking Ban Hits Home in Calabasas
CNBC, October 3, 2007
CNBC's Erin Burnett hosts Patrick Reynolds, The Foundation for Smoke Free America, Executive Director and Jacob Sullum, Reason Magazine Senior Editor.
Related news stories on KTTV Fox TV and KTLA-CW News, October 3, 2007, Los Angeles
Source of family's fortune a killer, tobacco heir says
Tulsa (OK) World, September 27, 2007
Taking a Stand Against Tobacco KOTV Tulsa
Japan ad campaign: Come to Hawaii, Light Up
ABC News, August 30, 2007
Quitting more effective
than Phillip Morris' "safer" cigarette
Fox News Channel, Bret Baier, June 24, 2007
Beverly Hills City Council Votes Unanimously for
Smoking Ban in Outdoor Dining, Hotel Pool Areas
Various news media, May 30, 2007
Patrick Reynolds was one of the speakers urging the Beverly Hills City Council to ban smoking in outdoor dining areas. Reynolds told the Council, "Calabasis and six other California cities, and the entire state of Washington have done this. Every beach in Southern California has banned smoking except one, Redondo; this will protect the health of kids on crowded summer holidays. Twenty states have now banned smoking from all their restaurants and bars indoors -- eighteen of them in the past four years. We're at the tipping point now. Eliminating second hand smoke is a reasonable idea whose time has come."
KABC, KCBS, AP, LA Times / KTLATV, KNBC TV, KFOX
BBC TV England, China Newswire
Los Angeles radio: KNX1070, KSEQ, KSBY
May 30, 2007
Tobacco heir speaks against legal drugs
Red Bluff (CA) Daily News, Red Bluff, CA
Son of tobacco executive speaks out
CNW - Canada Newswire, May 12, 2007
Patrick Reynolds supports the plight of Ontario's Youth gathered in Nation's Capital to fight the evils of tobacco.
Tobacco Heir Wants to Snuff Smoking
Reading (PA) Eagle, April 20, 2007
Kick Butts Week, 3 day tour, Pensacola, FL
March 27 - 29, 2007
Associated Press
Pensacola News Journal
CBS TV 5 Pensacola
ABC TV 3 Pensacola
Fox TV 7 Miami
FOX TV 10 Mobile AL
NBC TV 15 Mobile AL
Pensacola News Journal (advance)
PBS WSRE TV Pensacola, April 12, 2007
Strong smoking ban considered in Belmont, CA
CBS Early Show, 8am, March 14, 2007
Movie industry under pressure
to
limit audiences for films with smoking
MSNBC, March 13, 2007
“There’s a clear link between the percentage of characters who smoke in films and the rate of youth smoking,” Patrick Reynolds... Reynolds said he applauded the idea of a mandatory R rating, but he said it was probably more practical to seek voluntary restraint from filmmakers, along with the screening of anti-smoking ads before movies and regulatory oversight to ensure that tobacco companies don’t pay production companies to put tobacco branding in their pictures.
[CT] Bill Could Raise Smoking Age to 21
Yale Daily News, New Haven CT, March 7, 2007
The Connecticut law would be a big step toward reducing tobacco addiction, said Patrick Reynolds...
More colleges ban smoking on campus
Debate between Patrick Reynolds and
Gary Nolan, The Smoker's Club
MSNBC, March 3, 2007
New DVD: A Talk With Your Kids About Smoking
About.com, Kids' Movies & TV, February 23, 2007
10 Tools To Help You Quit - 10 Scary Stats
OK Magazine (circulation 800,000), February 26, 2007
Patrick Reynolds, the Executive Director of Tobaccofree.org, and Dr. Norman H. Edelman, Chief Medical officer of the American Lung Association, give OK! some scary statistics about the habit...
Smoking in cars with children present
MSNBC, Two Debates, January 19, 2007
CNBC Power Lunch, Debate, January 22, 2007
Fox News Channel, Weekend Live, Debate, January 28, 2007
Proposals for smoking bans in cars with kids are cropping up around the country, with Patrick Reynolds, Foundation For A SmokeFree America Executive Director; Gary Nolan, The Smoker's Club Spokesman and CNBC's Sue Herera.
Harvard Study Suggests
Cigarette Makers
Increased Nicotine
Boston University Daily Free Press, January 23, 2007
University of Miami Hurricane, January 23, 2007
Smoking habit may be genetic
Yale Daily News, New Haven, CT, January 17, 2007
Walgreen selling hand
gel as cigarette substitute
Reuters Wire January 10, 2007
Story ran in Washington Post, MSNBC, Fox News, Toronto Star, Scientific American, Reuters UK, Malaysia Star, Reuters India, KPLC TV LA, etc.
Tobacco Scion Motivates Teens at Rally
Dunklin County Health Dept
Kennet, MO, December 15, 2006
Raise Mississippi's Tobacco Tax by $1.00
December 13, 2006, Jackson, MS
The Clarion Ledger, Associated Press (Biloxi Sun Herald), The Clarion Ledger 2nd, WLBT NBC TV, WAPT ABC TV, WMC NBC TV Memphis, Mississippi Public Broadcasting, Clarion Ledger pre-event
Patrick Reynolds said, "At 18 cents, Mississippi's cigarette tax is 49th lowest among the states; it has not been raised for 21 years. Yet since 2002, 42 states have raised their tobacco tax. The average cigarette tax went from 43 cents in 2002 to 94 cents by the end of 2006 -- more than double in the past four years. Why? Higher tobacco taxes prevent kids from starting, give smokers strong incentive to quit, and provide states with additional revenues which help balance state budgets. They also pay for health care and tobacco prevention programs. Best of all for lawmakers, higher tobacco taxes are overwhelmingly popular with voters across party lines."
Smokefree Communities Forum To Take
St. Cloud, MN Smokefree
St. Cloud, MN, November 30, 2006
At the end of his presentation to a community forum attended by 400, Reynolds asked who would stand up as a symbol of their pledge to call their representative on the City Council and deliver their feelings. Over 300 in the room got up. He told them, "Whether by State Legislature or ballot initiative, sixteen states have now passed laws providing for 100% smokefree bars and restaurants statewide -- 14 of them in the past 4 years, and six in 2006," said Reynolds. "We're at the tipping point. This is an idea whose time has come."
Tobacco Took My Dad Away
Empire Tribune,
Stephenville, TX, November 13, 2006
Student assembly programs at
Granbury and Stephenville High Schools
Why California's $2.60 cigarette tax was defeated
Why Big Tobacco spent $75 million
in CA
to defeat Proposition 86
KABC Talk Radio, Host: Al Mantell
Los Angeles, CA, November 10, 2006
8:am - 8:30am (Drive time in LA)
Missouri ballot measure would raise
the tobacco tax from 17 to 97 cents
KMOX Talk Radio, St. Louis, MO
October 31 - November 1, 2006
Competing Ohio Ballot Measures
Issue 5: 100%
Smokefree Restaurants & Bars
Issue 4: R.J. Reynolds' measure to permit smoking
5 city press tour for Smokefree Ohio:
List of print coverage
List of TV coverage
Toledo, October 27, 2006
The Toledo Blade Featureand Editorial
Join Together, WNOW NBC TV, WTOL CBS TV, WUPW Fox TV
Cincinnati, October 26, 2006
Cincinnatti Enquirer, UPI, Cincinnati Post
WKRC CBS TV, WLWT NBC TV
WLW Radio Clear Channel
Dayton, October 26, 2006
The Dayton News
Toledo (OH) Blade
2WKEF ABC TV, WRGT Fox TV
Cleveland, October 25, 2006
WTAM Newstalk
The Plain Dealer
WKYC NBC TV (Cleveland, Akron, Canton)
Columbus, October 25, 2006
WBNS CBS TV, WCMH NBC TV, WSYX ABC TV, WTTE FOX TV
Magnate’s grandson brings
anti-smoking message to schools
Daily Interlake, Kalispell MT
October 24, 2006
Missouri Ballot Measure | Cigarette tax hike
Press conference in Kansas City, MO, Ocotber 17, 2006
Fox Channel 4 WDAF, ABC Channel 9 KMBC, St. Louis Post Dispatch, The Kansas City Star, NBC Channel 41 KSHB, CBS Channel 5 KCTV, Kansas City Business Journal, KMBZ FM, KMBZ FM, KTRS FM
California ballot measure
Proposition 86 would hike the
cigarette tax $2.60 per pack; smoking in movies
KABC Los Angeles, Host: Doug MacIntyre
October 12, 2006, 8am - 9am (Drive time in LA)
Kids get an anti-smoking message
from former Big Tobacco heir
The Ridgewood (NJ) News (front page)
October 13, 2006
Smoking scion wages war against tobacco
The World, Serving Oregon's South Coast, October 6, 2006
Also covered by KOIN TV 6
“Oregon is ranked the 35th state in funding tobacco
prevention programs,” Reynolds said, “even as the state collects
$307.5 million a year in revenues from tobacco.”
Is ban on underage smoking working?
Charlotte (NC) Observer, September 17, 2006
National anti-tobacco advocates [argue] that outlawing [teen] smoking altogether could create a bigger problem.
"It almost makes tobacco look more forbidden and therefore attractive to teens and a new way to rebel and to assert their personalities," said Patrick Reynolds, spokesman for Smokefree America & Tobaccofree.org, based in Los Angeles.
...A better solution, Glantz and Reynolds said, would be counter-marketing tobacco companies, increasing cigarette taxes or imposing smoke-free laws limiting indoor smoking in all public areas. Studies have shown that smoke-free laws cut down on teen smoking as well as secondhand smoke, Glantz said.
The story of an important U.S. anti-tobacco advocate
Que Pasa, Santiago, Chile (Front page)
Sunday, August 27, 2006
Tobacco companies judged
racketeers by US Federal Judge
Australian Broadcasting Company (radio)
August 17, 2006
RJR's candy-flavored Camels
CNBC, to air week of October 7th, 2006
Melanie Griffith caught lighting
17 year old
daughter Dakota's smoke
WOR Radio, NYC, 4:30 pm, August 7, 2006
Good
Samaritan Hospital Set to Ban Smoking on Grounds
Downers Grove (IL) Reporter, June 7, 2006
Libre:
Dangers of smoking
Sun Star, Philippines - June 5, 2006
Other
states more aggressive with anti-smoking campaigns
Lexington (KY) Herald Leader, May 22, 2006
Anti-smoking
advocate renounces
family ties to the tobacco industry
Bay
News TV 9, Channel
10 CBS Tampa, Tampa, FL
May 9-10, 2006
Tobacco heir snuffs myths
The
Star Ledger and NJ.com, Somerville, NJ, April 27, 2006
WMBC
TV News, seen in NYC, NJ, and PA
SOMERVILLE
-- Many people try to persuade young people not to smoke,
but few can be as riveting as the grandson of tobacco
tycoon R.J. Reynolds.
Speaking
to freshmen and sophomores at Watchung Hills Regional
High School, tobacco scion Patrick Reynolds accused companies
like the one his father and grandfather steered of shamelessly
courting the youngest of potential buyers as "new
recruits."
Reynolds
relentlessly picked apart glossy cigarette ad campaigns,
seeking to de-mythologize the youthful aura of cool implied
by the signature brands his grandfather founded.
In
a stinging reproach of campaigns by Camel and Kool cigarettes,
both made by R.J. Reynolds Tobacco Co., Reynolds called
new "candy-flavored" cigarettes, from "Mardi
Gras Berry Blast" to "Winter Mocha Mint," a "very
insidious appeal to our teens."
"The
tobacco companies have targeted you," Reynolds told
students, flashing pictures of Kool cigarette boxes with
pictures of rap stars printed on them. "This is
evil. This is totally going over to the dark side," he
said.
Students
gasped in shock when Reynolds showed them another campaign
offering a free radio with two packs of Kools....
More cash sought to fight smoking
Chicago
Tibune, April 19, 2006
Also: WGN, TV Channel 6, The
Daily Herald, Pioneer
Press
...Reynolds
started the Foundation for a Smokefree America and frequently
delivers his message to groups across the country. He
cited a recently released report by the Campaign for
Tobacco-Free Kids that showed Illinois ranked 34th among
states in spending on smoking prevention programs.
Illinois
spends only 17 percent of the annual expenditure recommended
by the U.S. Centers for Disease Control and Prevention,
said the report from the Washington, D.C.-based advocacy
group.
Laws
restricting smoking have been enacted in more than 2,000
municipalities across the country, Reynolds said, and
400 communities require 100 percent smoke-free workplaces.
In addition, 14 states have laws requiring nearly 100
percent smoke-free protection.
"I
believe we're reaching a tipping point nationally with
100 percent [Statewide] smoking bans," Reynolds
said. "But Illinois is behind. There is a need for
Illinois to get up to speed on that."